Lucky Viral Branded Content

The best way to measure success would be to build a time machine.

With this new discipline still in it’s infancy, we measure success by tracking views, traffic to the company website, blog chatter and PR buzz and media coverage. And of course, the coveted Holy Grail is when a viral film or branded content infiltrates our everyday vernacular and become part of our pop culture landscape. Using specialized tracking services and software we will provide you a detailed report of your films views and the discussions it’s created. In addition, we are currently collaborating with industry organizations to come up with more quantifiable measures, ROI’s and industry standards to track the influence of viral, branded content and other word of mouth endeavors.