The Project: This is the campaign that would’ve helped Gore beat Bush. Instead, it’s in a dusty box in the defunct headquarters and well you know the rest...
Client: Gore 2000
Agency: SPEC
Our Role: Concept, Execution
Lucky is a hybrid - half agency/half production company. Its nimble design positions itself at the center of the converging worlds of ideas, production, and new media. The New York based company writes, produces and directs viral films and branded content. This new medium combined with our unique business model is designed to keep us ahead of the curve and keep costs low especially during a down economy.